Telemarketing Training Courses

Our telemarketing courses are effective, educational, measurable and driven by the bottom line. Financial, manufacturing, software, insurance, biotech, entertainment, advertising, consumer and other sales reps can all benefits from the skills taught in our phone sales training courses.

For additional questions on our telephone sales training courses please call or email us.

Course Objectives:

Participants in the Telephone Selling Skills training course will experience/learn to:

• Learn to handle difficult objections.
• Understand the difference between telephone and face-to-face selling.
• Use the telephone selling process so you can sell long-term relationships rather than low bids.
• Interview customers instead of pitching products.
• Think and respond like a business consultant.
• Understand different buyer types and behaviors so you can adapt to each style and create positive chemistry.
• Determine an optimum strategy for advantage over the competition.
• Differentiate your product and company Deal with multi-level sales structures.
• Identify and quantify the costs of sales.
• Determine opportunity areas for adding value to a customer’s business.

Telephone Sales Training:
The Choice for Appointment Setting - Telesales

Businesses these days are in a tight bind, and why not? These are difficult times, with the world still reeling from the effects of the US financial crisis.
Tough times call for tough measures, and that includes the search for an advertising model that will snatch an appointment setting for the firm. But it has to the one that will not cost much, and still be able to produce the same desired results. Luckily, we do have one. It's been around for many years, and yet it's been the most misunderstood. It's called telesales.

Many people these days view telesales with a heavy dose of disdain. It really can't be helped. Telesales earned a bad reputation with the public as a disturber of the peace, and it's an image that is hard to do away with.
That's no thanks to the numerous firms who have abused its potentials. What was initially seen as the salvation of many struggling small firms has been turned into a tool for con artists and other scams to steal money from unsuspecting people. That's how bad things had turned telesales into.

It's just a good thing that things are being done to correct it. Professional telesales representatives go to great lengths just to clean up their ranks, making sure that only responsible and professional people are allowed to take even a single phone call. With the government passing laws to protect people from unscrupulous telesales representatives, private citizens can finally have some privacy for themselves. A good example of this kind of federal legislation is the creation of a Do Not Call list. Now, con artists and other criminals will not be able to freely call people anymore, lest they end up in the wrong side of the law.

As for professional telesales itself, lead generation and appointment setting has become a more common need from telesales representatives. Telesales services these days are more engaged in business to business, or B2B, transactions. This is a very lucrative venture for telesales representatives and the businesses they serve. In the first place, they can get the proper reaction from the people they call. And since businesses are also in need of other businesses to trade with, then telesales representatives can be the perfect middlemen for this.

Besides, other marketing tools cannot achieve the same level of market penetration compared to what telesales can do. Do business executives spend their time watching TV or listening to the radio? Nope. They are busy people who can only be reached by phone. Now this is where telesales shows itself to be the best. TV and radio can only do so much, but if you really want to gain some foothold in the business you're interested to trade with, then it's telesales for you. Executives and other decision makers prefer talking directly to the promoters so that they can make a quick decision over the matter. And telesales representatives are the best at that. That's the beauty of such an often understated tool.

So where does that leave you? Appointment setting and lead generation is possible with telesales, and it doesn't take a genius to tell us that this job is the perfect fit for telesales. It can catch the attention of people, since the phone is constantly ringing. It has this personal touch that many people favor when something is being advertised to them. There's that magic in the craft where you can elicit a positive response from people whom you call by name. And there's no running out of firms who are willing to work with you. Many are already reaching out to firms in need of an effective advertising tool. The only thing that remains is for people like you to reach back at them.

Source: Belinda Summers link