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 Telemarketing
Training Classes
Our telemarketing classes
are effective, educational, measurable and driven by the bottom line. Financial,
manufacturing, software, insurance, biotech, entertainment, advertising,
consumer and other sales reps can all benefits from the skills taught in our
phone sales training classes.
For additional questions on our telephone sales training classes
please call or email us.
Class Objectives:
Participants in the
Telephone Selling Skills training class will experience/learn to:
- Learn to handle difficult objections.
- Understand the difference between telephone and face-to-face selling.
- Use the telephone selling process so you can sell long-term relationships rather than low bids.
- Interview customers instead of pitching products.
- Think and respond like a business consultant.
- Understand different buyer types and behaviors so you can adapt to each style and create positive chemistry.
- Determine an optimum strategy for advantage over the competition.
- Differentiate your product and company Deal with multi-level sales
structures.
- Identify and quantify the costs of sales.
- Determine opportunity areas for adding value to a customer’s business.
Telephone Sales Training:
Telemarketing As A Career
There are many telemarketers
who are script readers and offer
detailed information about a new
product or service. Charity
organizations, political bodies
and other fundraising
organizations utilize the
strategy of telemarketing.
Public opinion polls can be
conducted with the help of
telemarketers.
Dealing With Rejection
Most people pursue telemarketing
as a career because they want to
break into the sales field.
Unfortunately, the rejection and
the abuse that is a large part
of this career, puts an end to
most career options. It is said
that the fastest way to get your
self-confidence bruised and
battered is to become a
telemarketer. This is one of the
biggest reasons why the industry
turnover of employees is so
high. As salespeople,
telemarketers are underpaid and
hardly receive any form of
telesales training.
Unfortunately, telemarketers are
not trained to handle personal
abuse or to deal with rejection,
which they encounter at some
point or the other, during their
careers.
Pursuing The Career
If you are aiming to pursue a
career in telephone sales, you
should ask yourself why you want
to be underpaid and how you
propose to deal with the abuse.
Selling can be a very lucrative
career prospect and a rewarding
one too. On the other hand, it
can batter your self-esteem.
However, it can also build and
develop your self-esteem and
confidence and provide you with
all the monetary gain you seek.
It is rewarding only if you
learn all the skills properly.
No one is born a great
salesperson; selling is an art
that needs to be learned. With
the appropriate practical
experience, you will be equipped
with all the knowledge required
to become a good salesperson.
The best part is that a
telemarketing career is not a
costly investment.
However, the downside to
telemarketing is that a major
part of it deals with marketing
consumer goods and products over
the phone. A recent survey
indicates that goods and
services sold via telemarketing
have amounted to billions of
dollars every year. Over the
years, the consumers have
developed a certain degree of
antipathy and antagonism, which
is directed towards
telemarketers and telemarketing
as a whole. Telemarketers have
been criticized for using
unethical sales techniques and
for making unwelcome phone
calls.
All this has led to the
implementation of certain strict
legislative and regulatory
control. The Federal
Communications Commission, The
Federal Trade Commission and
many other agencies are now
controlling telemarketing. The
Direct Marketing Association is
now maintaining a 'do-not-call'
list for all those people who do
not wish to be disturbed by
telemarketing calls.
However, if you truly wish to
pursue this difficult yet highly
satisfying career, you should
not let any of this stop you.
There are various books and
telemarketing training courses
and seminars accessible, to help
you in effective telemarketing
training. Acquiring the
necessary skills will ensure a
position any time, at any one of
the telephone sales services.
Source: Tony
Jacowski
link
Related: Telephone Sales Training
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