Telemarketing Training Seminars

Our Telephone Sales Workshops are effective, educational, measurable and driven by the bottom line. Financial, manufacturing, software, insurance, biotech, entertainment, advertising, consumer and other sales reps can all benefits from the skills taught in our phone sales training courses.

For additional questions on our telephone sales training courses please call or email us.

Class Objectives:

Participants in the Telephone Selling Skills training seminar will experience/learn to:

• Learn to handle difficult objections.
• Understand the difference between telephone and face-to-face selling.
• Use the telephone selling process so you can sell long-term relationships rather than low bids.
• Interview customers instead of pitching products.
• Think and respond like a business consultant.
• Understand different buyer types and behaviors so you can adapt to each style and create positive chemistry.
• Determine an optimum strategy for advantage over the competition.
• Differentiate your product and company Deal with multi-level sales structures.
• Identify and quantify the costs of sales.
• Determine opportunity areas for adding value to a customer’s business.

Telephone Sales Training:
Telesales Tip - If You Don't Have a Reason to Call Then There is No Point in Calling

Very often when I run telesales training courses, one of the biggest failures I see is an understanding of why people are calling. Before you ever embark on a campaign of appointment setting and/or telesales you need to understand why you are calling the other person.

Take a few minutes and list the reason why you are making the telesales call:

Did you get answers such as:
Because I'm desperate for business
Because my boss said so
Because I have to make 8 appointments a week to hit my commission targets
I don't know!
To make a sale
Or
Identify the decision making process
Identify if they have budget
Identify the problems they face

These are the type of answers I very often get in my telesales seminars.
It's natural. These are YOUR motivations for calling. They completely miss out the most important factor in the whole telesales situation. Which is:

The person you are calling.
What about them?
What do they want, what is their benefit from taking your call?
Why should they stop what they are doing and talk to you?

Take 5 minutes now to consider the reasons you are calling the other person from THEIR perspective.

If your list is blank then you should seriously consider not contacting people. Realistically if there is no value then there is no point!

Burn this into your telesales psyche:
NO REASON = NO POINT!

If you can't develop any reason why there is value in the telesales contact then you have two options:

1) Mark the telesales prospect as a 'suspect' that might be able to utilize your services. More work is needed to develop the reason.

2) If the company is one you really want to begin a dialogue with now then start redesigning your telesales process to develop a reason for the contact.

By: Peter o’Donoghue link