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 Telemarketing
Training Workshops
Our telemarketing workshops
are effective, educational, measurable and driven by the bottom line. Financial,
manufacturing, software, insurance, biotech, entertainment, advertising,
consumer and other sales reps can all benefits from the skills taught in our
phone sales training workshops.
For additional questions on our telephone sales training workshops
please call or email us.
Workshop Objectives:
Participants in the
Telephone Selling Skills training workshop will experience/learn to:
- Learn to handle difficult objections.
- Understand the difference between telephone and face-to-face selling.
- Use the telephone selling process so you can sell long-term relationships rather than low bids.
- Interview customers instead of pitching products.
- Think and respond like a business consultant.
- Understand different buyer types and behaviors so you can adapt to each style and create positive chemistry.
- Determine an optimum strategy for advantage over the competition.
- Differentiate your product and company Deal with multi-level sales
structures.
- Identify and quantify the costs of sales.
- Determine opportunity areas for adding value to a customer’s business.
Telephone Sales Training:
Evolution Of Marketing -
Telesales
A measures that societies
evolve, also develops marketing,
telesales is a form of marketing
a product (tangible or
intangible) by telephone. The
applications of Telesales are
many and are only limited by our
creative capacity. Today in the
United States one thing is
certain, if you do not have a
system of Telesales is as
abandoned as sellers if they do
not make personal visits to
their clients. In Europe, the
Telesales met its first phase in
the years 78-85, the character
of this stage of development is
the need to give credibility to
the system among the managers of
company.
Entrepreneurs do not believe in
the effectiveness of the phone
as a tool of their strategies of
marketing, the first company
that used telesales in Europe
were IBM, KODAK, RANK, XEROX,
AMEX, 33M. After the success of
the first tests, the telesales
rep was developed in Europe
beginning with Britain after
France, Germany, and the Benelux
countries and, at present,
implementation is popular in
Italy and Spain.
TELESALES
Interactive
Telesales is the sole means in
the field of marketing, which
establishes a dialogue between
the sender and the receiver, any
person can talk on the phone,
but communicate by telephone
requires a large dose of
creativity. A telephone
conversation has to be a
dialogue, not a monologue
Radiated, we went to people with
names and surnames that they are
willing to listen and be
recognized, hence the importance
of a good argument by telephone.
Flexible
Unlike other media in the field
of Direct Marketing, a telesales
campaign can change the
communication depending on the
response we get.
Measurable
At each stage of the campaign,
comparing the results obtained
with the objectives previously
set, you can control the
development, analysis of the
benefits, identify errors and
modify the planning for
subsequent phases.
Agile
Telesales action can be
implemented in a matter of
hours, and the pace of the
campaign is ticking in terms of
response and the needs of the
client.
Source: Mike
Tailor
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